• Frequency: 1-2 per week.
• Ideas:
  • LIVE 1: A guided tour of a Zolo property, hosted by a Zoloite, showing key amenities and what makes the stay special, although I feel a reel suits much better than a LIVE but then LIVES are more interactive and we can also show people ‘chillaxing’, going on with their daily routine…that brings a connect for the audience.
  • LIVE 2: A Q&A session with a Zolo Scholar student or someone from the zolostays…where they talk about their experience, such as onboarding, stay, the management, facilities etc…and we can also answer questions from potential residents about life at Zolo, academics, and community activities.